Quick-Commerce Launch for a Healthy Snacks Brand

Case Studies
Client
Healthy snacks brand
Industry
FMCG
Country
India
Platform
Blinkit + Zepto + Instamart
Services
eCommerce & Marketplaces

A healthy snacks brand launched on Blinkit, Zepto and Swiggy Instamart but sold slowly because shoppers could not find it. We optimised listings and images for small screens, ran in-app ads around snack searches and coordinated stock with dark stores. Daily orders grew 6x within three months of launch.

About the client

A D2C brand selling roasted snacks and protein bars, expanding from its own website to quick commerce.

The challenge

  • Low visibility in in-app search
  • Frequent stock-outs at busy dark stores
  • Images that were unreadable on small screens

Our solution

  • Listing optimisationwith search-friendly titles and clear pack images.
  • In-app adson snack, healthy and protein searches.
  • Stock planningby city and dark-store demand.
  • Launch offerstimed with evening snacking peaks.

Results

  • Daily quick-commerce orders up 6x in three months
  • Top-three listing for key searches in launch cities
  • Stock-outs reduced by more than half
More work

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