Generative Engine Optimization (GEO)
Generative Engine Optimization (GEO) Services
Generative Engine Optimization (GEO) helps your brand appear, and get recommended, in answers from AI tools such as ChatGPT, Google AI Overviews, Gemini, Perplexity and Microsoft Copilot. We make your content clear and quotable, strengthen your brand's presence across trusted sources, add structured data and track how often AI assistants mention you.
More people now ask AI assistants which agency, clinic, software or product to choose. These tools build answers from websites, reviews, directories and articles they trust. GEO is the work of making sure your brand is part of those sources and is described accurately and positively.
What we do
- AI visibility auditHow ChatGPT, Gemini, Perplexity and AI Overviews currently describe you and your competitors.
- Answer-first contentClear definitions, facts and comparisons placed where AI tools can quote them.
- Entity and brand signalsConsistent company information across your site, profiles and directories.
- Structured dataOrganization, Service, FAQ and sameAs markup that connects your brand entity.
- Third-party mentionsPresence on review sites, listicles, directories and publications AI tools cite.
- llms.txt and crawler accessMaking sure AI crawlers can read your key pages.
- MonitoringTracking brand mentions and citations in AI answers over time.
Who it is for
- Brands whose buyers research with ChatGPT or Perplexity
- B2B and SaaS companies
- Service businesses competing on recommendations
- Brands already ranking on Google that want AI visibility too
Tools and ecosystem
- ChatGPT
- Google AI Overviews
- Gemini
- Perplexity
- Microsoft Copilot
- Google Search Console
- Schema Markup Validator
- AI visibility trackers
Pricing
Pricing depends on scope, channels and volume. Tell us your goals and we will send a clear monthly proposal. Start with a free marketing audit.
Why choose EspireVox
- White-hat only100% Google-guideline-safe execution. No black-hat techniques.
- A dedicated specialistOne SEO specialist assigned to your account.
- Transparent reportingMonthly performance reports from Search Console and GA4.
- No long lock-inNo lock-in beyond the agreed billing cycle.
- You own the workAll content and assets become yours once paid.
See it in action
B2B SaaS company, HR software
HR Software Brand Starts Appearing in ChatGPT and AI Overviews
Read more: B2B SaaS company, HR softwareHow we work
Audit and discover
A full technical crawl, on-page audit, keyword and search-intent research, competitor benchmarking and a backlink review, so we know exactly where you stand.
Fix and optimise
Technical errors, titles and meta descriptions, heading structure, canonicals, schema markup, internal links and page speed.
Create and expand
Keyword-to-URL mapping, new service and location pages, blog and topic-cluster content, and refreshes of under-performing pages.
Promote and build authority
Backlink gap analysis, editorial outreach, digital PR, local citations and brand-mention reclamation.
Measure and scale
Rank tracking, Search Console and GA4 analysis, conversion attribution and a clear plan for the next month.
Frequently asked questions
GEO (Generative Engine Optimization) is the practice of making your brand visible and accurately represented in answers generated by AI tools like ChatGPT, Gemini, Perplexity and Google AI Overviews.
SEO aims to rank pages in search results. GEO aims to get your brand mentioned and cited inside AI-generated answers. They overlap: strong SEO, clear content and trusted mentions help both.
No one can guarantee what an AI model says. We improve the signals these tools rely on and track mentions so you can see progress.
Yes. Most AI tools draw on content that already ranks well in search, so SEO and GEO work best together.
AI Overviews and LLM citation optimisation are part of our Elevate SEO plan. Standalone GEO work is quoted separately.
Let's Talk!
Have a question about Generative Engine Optimization (GEO)? Send us a message and our team will reply with next steps.
- Reply within a few hours (Mon–Fri)
- NDA available
- You own the code
Prefer to talk? Call +91-9601965456WhatsApp ushello@espirevox.com
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