LinkedIn Ads
LinkedIn Ads Management
LinkedIn Ads let you reach professionals by job title, seniority, industry, company size and even specific companies. We plan B2B campaigns with Lead Gen Forms, sponsored content, document ads and thought-leader ads, write and design the creative, and track the leads that become sales conversations.
LinkedIn clicks cost more than other platforms, so precision matters. For B2B companies selling high-value services or software, reaching the exact decision-makers often makes LinkedIn the most cost-effective channel per qualified lead.
What we do
- Audience strategyJob titles, functions, seniority, industries and company lists.
- Lead Gen FormsPre-filled forms that make it easy for professionals to enquire.
- Sponsored contentSingle image, carousel, video and document ads.
- Thought-leader adsPromoting posts from your founders and experts.
- Account-based campaignsAds targeted at a list of companies you want to win.
- Insight Tag and conversionsWebsite conversion tracking and retargeting.
Who it is for
- B2B service firms and consultancies
- SaaS and technology companies
- Recruiters and education providers for professionals
- Manufacturers selling to businesses
Tools and ecosystem
- LinkedIn Campaign Manager
- LinkedIn Insight Tag
- Lead Gen Forms
- Sales Navigator
- GA4
- HubSpot/Zoho CRM integrations
Pricing
Pricing depends on scope, channels and volume. Tell us your goals and we will send a clear monthly proposal. Start with a free marketing audit.
Why choose EspireVox
- Transparent spendAd spend is billed at actual cost with zero mark-up, or you pay the platform directly.
- Your accountsCampaigns run in ad accounts you own; your data stays yours.
- Weekly optimisationBudgets move to what works, every week.
- Honest expectationsNo agency can guarantee a fixed number of leads; we report every lead and every rupee.
- Full-funnel thinkingAds, landing pages and follow-up reviewed together.
Common mistakes we fix
- Targeting too broad or too narrowfor the budget
- Generic adsthat do not speak to a specific role or industry
- Lead forms asking too much,so few people complete them
- No follow-up processfor leads, so they go cold
See it in action
Industrial pump manufacturer, Gujarat
Google and LinkedIn Ads Cut Cost per Qualified Lead by 42%
Read more: Industrial pump manufacturer, GujaratIT services company
LinkedIn Thought Leadership Builds a B2B Sales Pipeline
Read more: IT services companyHow we work
Goals and tracking
Agree the business goal, offer and target cost per lead or ROAS, then set up conversion tracking (GA4, Google Tag Manager, Meta Pixel and Conversions API).
Research and structure
Audience and keyword research, competitor ad review and a campaign structure built for testing.
Creative and launch
Ad copy and creatives, landing page review and a controlled launch with clear budgets.
Optimise every week
Pause what does not work, scale what does, refine audiences, keywords and bids.
Report and scale
Leads, cost per lead, ROAS and spend reported transparently, with the next month's plan.
Related services
Frequently asked questions
Cost per click is usually higher than on Meta or Google, but leads are often more qualified for B2B. We focus on cost per qualified lead.
LinkedIn generally needs a meaningful test budget to gather data. We recommend a budget during the free audit based on your audience size and goals.
Convert Max 6 includes LinkedIn Ads or YouTube Ads as a third channel. Standalone LinkedIn campaigns are quoted on request.
Clicks cost more than on other platforms, but you can target by job title, company and industry, which suits B2B products with high deal values.
Lead Gen Forms usually get more leads at lower cost; landing pages often bring higher-quality ones. We test both.
Let's Talk!
Have a question about LinkedIn Ads? Send us a message and our team will reply with next steps.
- Reply within a few hours (Mon–Fri)
- NDA available
- You own the code
Prefer to talk? Call +91-9601965456WhatsApp ushello@espirevox.com
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