Google Ads Management
Google Ads Management Agency
Google Ads management means planning, building and optimising your pay-per-click campaigns so they bring leads or sales at a cost that works for your business. We handle keyword research, campaign structure, ad copy, extensions, conversion tracking, negative keywords and bidding, and we review search terms every week.
Google Ads reaches people at the moment they search for what you sell, which makes it one of the fastest ways to win new customers. It also wastes money quickly when campaigns match the wrong searches or optimise for the wrong conversions. We keep every account focused on searches that turn into business.
What we do
- Account setup and auditBilling, structure, conversion tracking and existing waste reviewed.
- Keyword researchCommercial-intent keywords, match types and a negative keyword list.
- Search campaignsResponsive search ads with strong headlines and assets.
- Shopping and Performance MaxProduct feeds and asset groups for eCommerce.
- YouTube campaignsVideo ads for awareness and remarketing.
- Bidding and budgetsSmart bidding tested against your cost per lead or ROAS targets.
- Weekly search term reviewIrrelevant searches excluded before they waste budget.
- Conversion trackingEnhanced conversions, calls and offline imports.
Who it is for
- Service businesses that want leads from search
- eCommerce stores selling through Shopping
- Local businesses targeting nearby customers
- B2B companies with high-value enquiries
Tools and ecosystem
- Google Ads
- Google Merchant Center
- Google Tag Manager
- GA4
- Google Ads Editor
- Looker Studio
- Keyword Planner
Pricing
Paid ads are part of our performance packages: Convert Lite (₹15,000 per month + GST, Meta Ads, ₹5,000 ad credit included), Convert Pro (₹20,000, Meta and Google, ₹10,000 credit) and Convert Max (₹25,000, full funnel, ₹15,000 credit). Ads can also be added to any social package: Meta Ads +₹5,000, Google Ads +₹6,000 or both +₹10,000 per month. Ad budget is paid to the platform at actual cost. See social media packages.
Why choose EspireVox
- Transparent spendAd spend is billed at actual cost with zero mark-up, or you pay the platform directly.
- Your accountsCampaigns run in ad accounts you own; your data stays yours.
- Weekly optimisationBudgets move to what works, every week.
- Honest expectationsNo agency can guarantee a fixed number of leads; we report every lead and every rupee.
- Full-funnel thinkingAds, landing pages and follow-up reviewed together.
See it in action
Home décor D2C brand
Performance Max and Shopping Ads Lift ROAS to 4.6x for a Home Décor Brand
Read more: Home décor D2C brandIndustrial pump manufacturer, Gujarat
Google and LinkedIn Ads Cut Cost per Qualified Lead by 42%
Read more: Industrial pump manufacturer, GujaratHow we work
Goals and tracking
Agree the business goal, offer and target cost per lead or ROAS, then set up conversion tracking (GA4, Google Tag Manager, Meta Pixel and Conversions API).
Research and structure
Audience and keyword research, competitor ad review and a campaign structure built for testing.
Creative and launch
Ad copy and creatives, landing page review and a controlled launch with clear budgets.
Optimise every week
Pause what does not work, scale what does, refine audiences, keywords and bids.
Report and scale
Leads, cost per lead, ROAS and spend reported transparently, with the next month's plan.
Related services
Frequently asked questions
Google Ads is part of our Convert Pro (₹20,000/month + GST, ₹10,000 ad credit included) and Convert Max packages, can be added to any social package for ₹6,000/month, and standalone management is quoted on request.
It depends on competition and cost per click in your industry. We recommend a budget that buys enough clicks each month to learn and optimise, and we estimate this during the free audit.
Campaigns can bring enquiries within days, but the first two to four weeks are a learning phase before cost per lead stabilises.
Yes. We write responsive search ads, sitelinks, callouts and other assets, and test them over time.
Performance Max is a Google campaign type that uses AI to show ads across Search, Shopping, YouTube, Display, Gmail and Maps from one campaign.
Let's Talk!
Have a question about Google Ads Management? Send us a message and our team will reply with next steps.
- Reply within a few hours (Mon–Fri)
- NDA available
- You own the code
Prefer to talk? Call +91-9601965456WhatsApp ushello@espirevox.com
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