Local SEO Triples Appointment Enquiries for a Dental Clinic

Case Studies
Client
Multi-specialty dental clinic, Ahmedabad
Industry
Healthcare
Country
India
Platform
WordPress + Google Business Profile
Services
SEO & AI Search

A three-branch dental clinic in Ahmedabad relied on walk-ins and word of mouth. We rebuilt its local SEO: optimised Google Business Profiles for each branch, created treatment and location pages, and ran a review programme. Within six months, calls and appointment requests from Google roughly tripled.

About the client

A multi-specialty dental clinic with three branches in Ahmedabad, offering general dentistry, implants, aligners and cosmetic treatments.

The challenge

  • Branches not appearing in the Google Maps pack for "dentist near me" searches
  • One generic website page for all treatments
  • Few recent reviews compared with nearby competitors
  • No tracking of calls or WhatsApp enquiries

Our solution

  • Google Business Profile optimisationcategories, services, photos, weekly posts and Q&A for each branch.
  • Treatment and location pagesseparate pages for implants, aligners, root canal and each branch area, answer-first and with FAQ schema.
  • Review programmeWhatsApp review requests after appointments, with replies to every review.
  • Trackingcall, WhatsApp and form tracking in GA4 and Looker Studio.

Results

  • Appointment calls and requests from Google up about 3x in six months
  • All three branches in the Maps top 3 for their area's main searches
  • Average rating kept at 4.8 with more than 150 new reviews
More work

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Our process

How we delivered it

01

Local SEO audit and competitor benchmark

02

Profile clean-up and citation consistency

03

New treatment and branch pages

04

Monthly content, reviews and reporting

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